Sales Apprenticeships – Increase sales through apprenticeships

The Mercuri Level 4 Sales Apprenticeship

Sales Apprenticeships

Mercuri’s SALES+ Level 4 Sales Apprenticeship programme has been created by sales experts to ensure your sales professionals have the knowledge, skills and behaviours to sell successfully and consistently. Funded by your Apprenticeship Levy contribution, it is ideal for both experienced and newly appointed sales staff. On completion of their learning journey your sales apprentices will have the confidence and competence to demonstrate sales mastery.

Apprenticeships contribute extensively to our ability to future-proof our talent and to create a climate of innovation, empowerment, personal investment and business benefit.

Anne Ashworth, Head of Pearson Employee Apprenticeships

Join our breakfast meeting and hear from Anne Ashworth talking about The Power of Apprenticeships

What you could achieve

Your SALES+ Level 4 Sales Apprenticeship journey starts here

The Sales Apprenticeship Level 4 standard lasts up to 18 months and will enable those who are responsible for winning, growing and retaining customers to work efficiently and effectively through the whole sales cycle from qualifying opportunities all the way to getting an order, cross-selling and securing repeat business.

The SALES+ Level 4 Sales Apprenticeship Programme

Starting with on-boarding your Sales Apprentices will complete 17 blended learning modules, a combination of business critical and sales competences:

The Sales Apprenticeship learning modules
  1. Customer engagement
  2. Understanding your organization, products, services and sector
  3. Customer and market understanding (Part one)
  4. Sales planning and preparation
  5. Customer and market understanding (Part two)
  6. Time management and personal organization
  7. Self motivation and resilience
  8. Understanding customer needs
  9. Presenting solutions
  10. Commercial and financial understanding
  11. Negotiating, handling objections and price
  12. Negotiating and closing the sale
  13. Proactivity & relationship building (Part one)
  14. Collaboration and team working
  15. Proactivity & relationship building (Part two)
  16. Ethics, integrity and self discipline
  17. Continuous Professional development

How we do it

The SALES+ Level 4 Sales Apprenticeship programme is delivered through a combination of integrated, multi-format learning methods. From digital learning experiences to personalized training with certified instructors.

Employer Benefits

  • Improved ability to attract and retain staff.
  • Increased individual sales effectiveness.
  • Drive overall sales team efficiency.

Learner Benefits

  • Increased confidence in customer interactions.
  • Enhanced capability to deliver improved sales results.

Why Mercuri?

  • 60 years track record of improving sales performance globally.
  • Access award winning commercial sales training via your Apprenticeship levy fund.
  • Approved training provider of the Association of Professional Sales
  • Delivery by experienced Mercuri sales professionals.
  • Sales expertise to align the Apprenticeship to your business requirements.
  • Recognized Mercuri sales concepts, methods and tools embedded within the Apprenticeship.
  • Proven diagnostic tools: Assess and identify specific development needs.
  • Quantify performance improvement.
Mercuri – Approved Training Provider

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