Sales Coaching and Reinforcement

Making learning stick

Did you know most employees forget at least 60% of training delivered within the first 24 hours?  We use sales coaching and reinforcement apps, two distinctive ways, to make sure sales training and learning sticks.

Make Learning Stick

Learning reinforcement

Our artificially intelligent reinforcement app uses a range of sophisticated, tailored, multiple-choice questions delivered via email or a smart phone app. On average it sends 1 to 3 questions per day for 30 days. The clever app adapts the questions according to the responses.  If after the 30 days there are any areas where your learner still needs development the reporting functionality on the app will hi-light this to their manager.


How do professionals get better at what they do? You are never done – everyone needs coaching.

Your learners can further develop the skills learned from their sales training with the help of effective coaching skills. Coaching will also ensure that all the learning concepts, materials and methods learned are tailored appropriately to the real world of your organization.

Join our next Coaching Sales Excellence sales training masterclass

Are you getting the balance right?

There are different ways of managing and coaching sales excellence:

  1. Development of the salesperson by observation and coaching
  2. Development of the salesperson by demonstration
  3. Joint selling
  4. Assistance to the salesperson who cannot handle the situation

Find out more:

  • Talk to us about developing the coaching skills of your sales managers, team leaders and leaders. Call +44 (0) 330 9000 800.
  • Email us to discover more about using apps to reinforce sales training and learning.
  • Join Mercuri’s next Coaching Sales Excellence sales training masterclass designed for managers and leaders who have direct responsibility for leading and coaching a team.

For further information please contact Mercuri on +44 (0) 330 9000 800 or email